Integrate social media on your website via helpful Drupal 8 modules
New days mean new rules on the web. Having social media integration buttons on your website today is one of the crucial web design tips to ensure your business success.
If you have a website on Drupal, this post will be of special interest to you. We will discuss how social media integration works in Drupal 8, what modules are available, and how to integrate social media on your website using one of them — the Easy Social Drupal module.
The importance of integrating social media
If you want to fully reap the benefits of social media marketing, you need to rely on these small website elements, which can be your huge business boosters:
- content sharing buttons
- buttons linking to your social accounts
- tweetable lines in your content
They help you engage more customers across multiple channels, increase your campaign visibility, improve your communication with your audience, boost your SEO, raise your brand awareness, make your site user-friendly, and much more. Social integration buttons are also indispensable elements of the contact block on every modern website.
Social media integration in Drupal 8
Any kind of third-party integration in Drupal 8 is easy to set up thanks to its API-first principle. Social integration is no exception — on the contrary, it is one of the easiest integrations to perform. This is thanks to helpful contributed modules.
Useful Drupal 8 modules for social media integration
Some of these Drupal 8 modules to integrate social media on your website are cross-network — they help you add blocks of buttons, feeds, links, counters, or social login options for multiple networks at once:
- Easy Social
- AddToAny Share Buttons
- Social media share
- Sticky Sharrre Bar
- Social Media Links Block and Field
- Social Timeline
- Social Counters
- OneAll Social Login
- Shortcode Social
- Sharethis block
- Social SimpleSharer
There also are Drupal 8 modules specifically tailored to the integration with particular networks (sharing content, adding feeds, and more):
- Facebook Instant Articles
- Facebook Page Plugin
- Facebook Album
- Twitter Feed
- Pinterest Hover button
- Video Embed Instagram
- YouTube Field
Social integration via the Easy Social module in Drupal 8
Enabling the Easy Social module
When installed, the module offers an additional demonstration module — the Easy Social Example. You can choose whether to enable the latter.
Enabling the social widgets
At the module’s configuration page (Configuration — Web services — Easy Social) you will see the default widgets that can be enabled:
- Google+ (included, but has reached its end-of-life)
Configuring the social widgets
Each widget has a tab where it can be configured individually. You can play with their color schemes, fonts, size, screen names, layout styles, types of actions (sharing or sending), the option to show the profile pictures of friends who liked this content, and so on. The available settings vary from widget to widget.
Adding the social share block
Now that the widgets are selected, we will place our sharing buttons block on the website just like we would do with any other Drupal block. By going to Structure — Place block, we will choose the region to place it in. Next to the necessary region, we will click “Place block” and find the “Easy Social” block on the available list. Another click on the “Place block” and, finally, on the “Save” button is all that's left.
When configuring the block, we can select the content types and pages to display it on, and user roles to display it to. The block title can be renamed to anything we would want users to see when they are supposed to share your content.
OK, that’s it! So we now see the sharing buttons below our Drupal content items:
Let our team do the smooth integration for you!
The above example of how to integrate social media on your website was just a very simple one. Any integrations you wish are possible with the help of our Drupal development team — with any networks and featuring any settings.
If there is no contributed Drupal module that does the integration job, our team can write you a custom one. We can also apply design tweaks in accordance with your branding.
Integrate your website with social media easily — contact us!